Leading by Example – Carrie Delaney achieves highest honours in ESA Diploma

By 23rd Nov 2021 News

Mscsports Head of Client Services, Carrie Delaney, has been announced as South Africa’s top student and second overall across 14 countries that undertook the European Sponsorship Association (ESA) Diploma in 2021.

Mscsports Head of Client Services, Carrie Delaney

The ESA Diploma is an international online qualification for practitioners of all levels wising to learn more about the commercial world of sponsorship and sports marketing – the only formal qualification of its kind within the industry. 

Not only did Carrie complete the course whilst simultaneously juggling work, a demanding schedule and motherhood, but she excelled – graduating with distinction, scoring the highest marks ever achieved by a South African student to date which is no small feat!

Carrie joined Mscsports as Account Director in 2019, but with her exceptional work ethic, interpersonal and communication skills and passion for the business, she was promoted to Head of Client Services in 2021.

Congratulations Carrie and the entire class of 2021!


ESA is a not-for-profit membership association whose mission is to inspire, unite and grow a welcoming and diverse sponsorship industry, achieving this through education, guidance, representation, the recognition of excellence and the sharing of best practice and performance.

Leave a Reply

© 2020 Mscsports. All Rights Reserved.